I’m a Swiss Army knife of verbal and visual communication — passionate about:
I think that great messaging is jargon-free, that finding insights in data is fun, and that working smarter always beats working harder.
When I’m not building brands, I practice enthusiastically mediocre yoga, compete in nerdtastic online trivia, wage war against the aphids in my garden, and seek out new foods to sample — both from pros and in my own kitchen. I lack any musical talent, but excel at curating never-ending playlists and love experiencing live music. I’d love to hear who you saw at your first concert and your best concert!
Cum Laude
Certified power user
26+ hour course with exams in SEO, social media, content marketing, Google Ads & Analytics, email marketing
5-week course in methodology for telling powerful, persuasive stories
I'm a Swiss Army knife of verbal and visual communication — passionate about:
I think that great messaging is jargon-free, that finding insights in data is fun, and that working smarter always beats working harder.
When I'm not building brands, I practice enthusiastically mediocre yoga, compete in nerdtastic online trivia, wage war against the aphids in my garden, and seek out new foods to sample — both from pros and in my own kitchen. I lack any musical talent, but excel at curating never-ending playlists and love experiencing live music. I'd love to hear who you saw at your first concert and your best concert!
Led an internationally distributed in-house creative team and managed freelancers while collaborating with leads in comms, growth, content, product, sales and more to run B2B campaigns for a global HR SaaS platform
Oversaw global marketing processes and systems, driving the successful expansion of a rapidly growing company with 30+ locations
Headed brand marketing for multiple lines of B2B services and sub-brands
Developed differentiated brands for hotels, bars, and restaurants through strategic market research and competitor analysis — resulting in successful positioning statements, brand narratives, visual identity concepts and more
Developed and executed creative concepts to support The Gettys Group and its multiple sub-brands’ B2B marketing and branding
Led international colleagues in building out my solo digital marketing work into a collaborative global process
Established and managed official company social media accounts, revamped website design, and oversaw junior team members’ project work
Created work for clients in a diverse range of print and digital media, including: packaging, app design, video editing, brand guidelines, logo and iconography development, and user interface design
